The State of B2B Funnels: Worth the Effort?
In order to better understand the RevOps, MarOps, and overall Go-To Market community’s needs, CaliberMind conducted a brief study centered around B2B Funnels.
What is RevOps & How Do I Work With Them?
Justin Ouyang, Investor at OMERS Ventures, shares RevOps basics, the core responsibilities of RevOps, how Marketing Ops can sit alongside them, and when RevOps should involve marketing in the goal-setting process.
