Why Some Marketers Run From Data & What’s Next?

Image with Alan Morte's headshot entitled Why Some Marketers Run From Data & What’s Next?

Alan Morte, President at Three Ventures, shares his insights on why some are advocating for a return to gut-driven decision-making, why smaller organizations don’t need CDPs, the options available for those lacking analytical skills internally, and the one analytical-related skill he recommends all marketers master.