The Gold Standard for KPIs in B2B SaaS Marketing

Thumbnail with headshot of Zee Jeremic introducing podcast and article entitled The Gold Standard for KPIs in B2B SaaS Marketing

https://youtu.be/9Biun6KtBDY?si=HwblJkhJn_ngQdnB Zee Jeremic, CEO of MASS Engines, joins our host, Camela Thompson, Go-To-Market Thought Leader and B2B Insights Expert, in this episode of the Revenue Marketing Report. Zee and Camela share what they’ve seen work in SaaS companies at different stages and why people use the term “vanity metrics” to describe many marketing metrics. Let […]