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How to Deliver (the Right) Marketing Data to the Board

Posted May 17, 2022
Delighting the Board

In this roundtable discussion among three strategic marketing leaders, we examine and detail how leading high-growth B2B CMOs, and particularly those operating in SaaS businesses, can run an effective meeting with the board utilizing data that the board and C-Suite will find compelling.

The keys to a good presentation are brevity, certainty, and understanding what your audience cares about. Listen in as our expert panel discusses what the board wants and how marketers should think about presenting their data.

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