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a Roundtable with RevOps Co-op

Unlock a RevOps Superpower: Proving Marketing “Works”

There are two truths in B2B that are at odds with one another: 1) More and more buyers prefer to do all their purchasing steps online 2) Marketing is the first department to face budget cuts in a downturn. Marketers are under more pressure than ever to prove that their efforts are producing pipeline, but their data is a mess. Fortunately, RevOps is perfectly positioned to help their CMO make sense of their data in a way that resonates with the C-Suite. Join us on October 11th to uncover why so many CMOs struggle with metrics and data-driven credibility, what CMOs need to be considered “legit” revenue contributors, and get pro-tips for teaching up so your CMO succeeds in the boardroom. Whether you are a seasoned professional seeking to establish a deeper relationship with your CMO or an up-and-coming RevOps pro looking for new ways to shine, this event was tailor-made for you!🌟
Unlock a RevOps Superpower: Proving Marketing “Works”

Webinar objectives:

  • Uncover why so many CMOs struggle with metrics and data-driven credibility
  • What CMOs need to be considered “legit” revenue contributors
  • Pro-tips for teaching up so your CMO succeeds in the boardroom

What you’ll be able to do after attending:

  • Identify where the biggest gaps in marketing data live
  • Create a data storytelling strategy that explains data without creating more questions
  • Coach your CMO to be better positioned to gain trust with the data they have

Why Watch?

You'll Learn...

Why Attribution Has Failed

Hear why marketers who have tried and failed have...well...failed at rolling out attribution.

When It Works

Attribution isn't fake. It can work. And you don't need to take our word for it. Our panel will share use cases where their customers have succeeded.

Actionable Advice

Hear what you can do today to set your own company up for a successful rollout - or use our tips to fix the implementation you already have.

Want to See CaliberMind Today?

It’s hard to wait for a good thing. If you’d like a demo, please let us know.