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HOW WE USE CALIBERMIND

Know What Matters About Your Market

As a strategic B2B marketer, you need to know everything about your targets, how they think about your product, what message will hook them, and what about your offer appeals to them. Camela Thompson, our VP of Marketing, will show you what she’s found about our market using CaliberMind and how that changed her decision-making process.

multi touch attribution dashboard
BUST PERSONA MYTHS

Verify Your Ideal Customer Profile

It’s easy to rely on sales or the executive team to define the ideal buyer. But is it right? The CaliberMind app will help you verify or bust those myths.

 
 
PROVE THE MESSAGE IS HITTING

Confirm Your Message is Landing

The art of marketing is testing new messaging and creative. The science is proving whether we’re on the right track or need to fine-tune.

Real-Time Insights

Smooth Out Lumpy Pipeline Production

Waiting until the end of the quarter to gauge outcomes means you have zero time to react. Get real-time insights and bounce back faster.

 
MARKETING ANALYTICS' EASY BUTTON

How We're Different

We Don't Make Assumptions

Traditional marketing analytics tools bolt onto your CRM or marketing automation platform as it is. If you have bad data going into your insights engine, you can't expect the insights coming out to be much better.

We Connect Your Key Data Sources

A marketing tech stack is a living, evolving thing. We connect to all of your data sources and give you a wide range of connectors so you never have to worry about a blind spot.

Our Customers Love Us

One of the reasons our customers love us is that we've been in their shoes and know which mistakes to avoid. We'll help you put sustainable best practices in place so your data keeps getting better.

Seeing Is Believing

We get it. CaliberMind sounds too good to be true (especially after *someone* overpromised and underdelivered). We’re happy to show you the platform in action and encourage you to check out our G2 reviews.