Relying on incomplete and disjointed data, old-school marketing analytics and the DIY attribution models they spawn do little to add clarity for demand generation teams.
Bad handoffs and unintended friction can kill efficiency. Identify the accounts that are the most likely to convert with CaliberMind. This allows you to prioritize and pass the hottest leads to sales.
Not all activity is created equal. Because we can see intent signals, web visits, and more - and then tie it to revenue - you can separate the tire kickers from interested buyers.
With CaliberMind's Marketing Decision Engine you can easily identify problem areas and make improvements. Say goodbye to the limitations of CRM.
Not all activity is created equal. Because we can see intent signals, web visits, and more - and then tie it to revenue - you can separate the tire kickers from interested buyers.
CaliberMind was made to help B2B marketers make sense of their data so they can make decisions with confidence and scale faster.
Subscribe to Monthly Insights from CaliberMind